Friday 29 January 2010

Castrol Layout Dev






After looking at the ideas i wanted to see if any better ideas or layouts could come from each one. After looking at them it did point out things which didn't work. Number 1 resembles styles and layouts of Daz boxes and walkers crisps and i feel it doesn't feel it quite work in the context of oil products. Number 4 seems too plain a design to really catch the eye compared to the existing designs which which are currently out there. I feel that the strongest are 2 and 3 which both show clearly what the customer is buying as the colour can easily be altrered to reflect the differences in the product and easier to choose for the customer.

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