Friday, 29 January 2010

Castrol Ideas






The designs with stars next to them are the ones I'm continuing with as i feel they best keep some aspects of the previous design as i don't think moving far from the original design would be beneficial for the brand, this i feel is so that its still recognizable as Castrol despite changes. The ones I've chosen i think would display the information the clearest and work the best across a range because of their layouts which i feel to develop across a range as and the imagery they use to illustrate the product.

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